BRADsearch vs Doofinder

The same easy, ecommerce-ready search - with a bill that won't spike when your traffic does.

Feature Doofinder BRADsearch
Built for ecommerce ✓ ✓
PrestaShop, WooCommerce & Shopify ✓ ✓ Native on all three
Finds products despite typos, synonyms & product codes ✓ ✓
Instant results with images ✓ ✓
Dynamic filters & merchandising ✓ ✓
Search analytics incl. revenue from search ✓ ✓
Set up for you (done-for-you) Self-serve ✓ Done-for-you or self-serve - your choice
Pricing basis Monthly request volume Monthly search volume, from €49
When your traffic spikes Can jump a full tier on a seasonal peak ✓ Smoothed over 3 months; no surprise upgrade
Free trial ✓ ✓ Plus we run an A/B test on your catalogue

How Doofinder Works

Doofinder is a well-built, ecommerce-ready search product. It installs quickly, the UI is polished, and it covers the core use cases merchants care about - instant results with images, typo tolerance, synonyms, dynamic filters, merchandising, and search analytics. On the features that matter day to day, Doofinder and BRADsearch are closely matched, and Doofinder is a legitimate choice.

It also does things BRADsearch doesn't: built-in product recommendations, a conversational AI shopping assistant, and visual search are available in the same tool. If those are on your must-have list, that's a genuine reason to pick Doofinder.

Where BRADsearch Is Different

A bill that stays predictable through peaks. Doofinder prices on monthly request volume, so a seasonal spike can push you up a full tier right when you're busiest. BRADsearch prices on monthly search volume too, but smooths it over a 3-month average - so a Black Friday surge doesn't trigger a surprise upgrade.

Done-for-you, if you want it. Doofinder is self-serve. With BRADsearch you choose: install it yourself, or have our team set it up and configure it for your catalogue. Either way you're live in days.

We prove the lift before you commit. Beyond a standard free trial, we run an A/B test on your own catalogue so you can see the impact on your store's numbers - not a generic case study.

Choose Doofinder if…

  • You want built-in product recommendations in the same tool
  • You want a conversational AI shopping assistant
  • You want visual search alongside text search
  • Self-serve setup suits your team and a seasonal tier jump isn't a concern

Choose BRADsearch if…

  • You want a bill that stays predictable through seasonal peaks
  • You want the choice to have it set up for you, not just self-serve
  • You want an A/B test that proves the lift on your catalogue before you commit

See it running on your catalogue

BRADsearch is installed and configured for your store. Talk to us or start a free trial.